1. Title slide (solid Navy)

White logo top-left at 72px; one circular photo crop bleeding off the edge (the deck's one circle); the one emphasized phrase sits on a Yellow block, never colored type on Navy.

2. Section starter (solid Navy)

Section starters are always solid Navy or Medium Blue (one blue per deck) with white type. The short Yellow bar is the only accent. No imagery, no icons.

3. Content slide (white)

Three things the data says

  • Streaming viewers grew faster than broadcast for the third year.

  • PBS KIDS remains the most-used service on the free app.

  • Members who stream give more often, not more.

Nashville PBS8

One idea per slide, at most five short lines, body 32px, title 56px in PBS Blue. Emphasis is a Yellow marker block on bold Navy text; nothing is underlined or given an effect.

4. Chart slide (white)

Streaming is now a third of viewing time

0%20%40%60% 46%19%33%7% BroadcastCable and satelliteStreamingOther

Streaming passed cable two years ago and is closing on broadcast.

Illustrative figures. Replace with the source table.

Source: station analytics, FY269

Charts sit on white. One series in PBS Blue with the one bar the slide is about in Yellow; values at the bar caps (28px), axis text at the 24px floor, hairline gridlines, no legend for one series. The takeaway is written beside it.

5. Closing slide (solid Navy)

Vertical white lockup centered, the vision statement in 40px (the former tagline is retired), the URL in 32px. Nothing else. The legal line goes in the deck's notes or a final small-type slide when the deck leaves the station.

The slide type scale (tokens)

slide-title 96

slide-section 80

slide-h1 56

slide-h2 40, subhead or chart title

slide-body 32, body copy at most five short lines

slide-caption 24, the floor: sources, footnotes, axis labels

Set once in tokens.json (Slides group) and mirrored in tokens.css as --text-slide-*. Nothing on a slide goes below 24px; ideally everything is much larger.